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This post will show you the best Black Friday deals of 2025.
Our favorite shopping week of the year has finally arrived, and to help you navigate these hectic few days, we’re back at it again with our ultimate Black Friday, Cyber Monday, and Thanksgiving sales and deals list for 2025!
As always, our list includes all of the fashion and beauty deals you will want to shop this week. Oh, and it’s updated multiple times a day, all week long. (Because we are serious about saving you money.)
Below, we’ve rounded up all the best Black Friday sales, Cyber Monday deals, and Thanksgiving discounts at our favorite stores, then compiled them into one huge list. Read on to see them all:
Before We Begin…
In case you’re new to our lists, here’s how it works: We’ve organized the sales and coupons by store to help you plan: The deals are live already unless specific start dates are noted. Here are some tips on how to use this list:
- First, read through the entire post and MAKE A LIST of the stores/deals that jump out at you so you know which sales you want to visit.
- Next, bookmark this post so you can refer back to it later! We’ll be updating the post every day as we hear of new deals.
- Finally, make a list of which deals you want to shop on each day. Some stores have deals that span multiple days or deals on different items on different days. Double-check each store and plan for the days YOU want to shop!
Now that you’re up to speed, let’s get to the list!
Best Black Friday Fashion & Beauty Deals List for 2025
Below is a list of the Black Friday and Cyber Monday deals we know about, and if a deal is not confirmed yet, we’ve listed what they offered last year.
This list will be updated as needed all throughout Cyber Week 2025!
& Other Stories: 30% off sitewide on Black Friday.
Abercrombie & Fitch: 25-50% off everything.
Adidas: Up to 60% off thousands of styles.
aerie: 40% off everything.
Alo Yoga: 30% off sitewide.
Amazon: Tons and tons of Black Friday Fashion and Beauty deals all week and many have already started — honestly, there are too many to list! See their site for a full list of discounts.
American Eagle: 30-50% off in their Friendsgiving sale.
Anthropologie: 30% off with some exclusions.
Aritzia: 20-50% off everything and 10% off the Super Puff.
ASOS: Up to 70% off everything for Black Friday.
ban.do: 35% off everything with code ITSHERE.
Barefoot Dreams: 20% off when you buy two items, 30% off when you buy three items, and 35% off when you buy four or more items.
Baublebar: 30% off sitewide and 20% off custom gifts.
Bed Bath & Beyond: Up to 60% off hundreds of items starting now.
Beis: 30% off sitewide (exclusions apply).
Benefit Cosmetics: 30% off sitewide.
Beyond Yoga: 30% off everything plus up to 75% off all sale items.
Bloomingdales: 25% off thousands of regular-priced styles, including new arrivals, plus 40% off tons of designer items.
Briogeo: 30-50% off sitewide.
Calpak: 20% off sitewide and up to 60% off select styles.
Calzedonia: 50% off select items and tights are buy 2, get 1 free.
Charlotte Tilbury: 25% off everything when you spend $85.
Coach: Up to 40% off, plus select bags for $199 & under.
Coach Outlet: Extra 25% off select styles.
Colourpop: 30% off sitewide.
Commando: 20% off tons of items.
Dermstore: Up to 30% off with code JOY.
Dr. Martens: Up to 40% off select styles.
Drunk Elephant: 20% off sitewide.
Dyson: Up to $600 off Dyson technology, including the Airwrap! And use code BF2025 for an extra 10% off select items.
Eberjey: 25% off sitewide.
e.l.f. Cosmetics: Free shipping on every order, plus gifts with purchase on Black Friday.
Elemis: Take 30% off sitewide + a free gift (worth $204). Plus, enjoy 15% off holiday sets for a limited time. Use code CYBER.
Emu Australia: 50% off everything.
Etsy: Up to 60% off gifts they’ll love.
Express: 40% off everything plus an extra 60% off clearance.
Fenty Beauty: 30% off sitewide.
For Love & Lemons: 30% off select new arrivals and sale favorites.
Frankie’s Bikinis: 20-70% off sitewide.
Free People: 50% off select sale styles.
Gap: 40% off your purchase and 60% off really big deals.
Giorgio Armani Beauty: 30% off sitewide.
Glossier: 25% off all orders; 30% off when you spend $100+.
Gorjana: Tiered spend more, save more deal.
Guest in Residence: 25% off sitewide starting Thanksgiving.
Gymshark: Up to 50% off everything plus an extra 20% off Gym Essentials.
H&M: 30% off sitewide.
I.AM.GIA: 40% off sitewide.
J.Crew: 40% off almost everything and an extra 50% off sale styles.
J.Crew Factory: 50-70% off sitewide.
Jade Swim: 50% off sitewide.
JW Pei: Up to 40% off select items. Use code 25BF12 for one item or code 25BF15 for two or more items.
Kendra Scott: 30% off Fashion Jewelry.
Kerastase: 20% off across the site for Black Friday.
Lancome: 30% off sitewide.
Lands End: 50% off sitewide.
Laura Mercier: 25% off sitewide.
Lemme: Get 20% off sitewide and up to 35% off subscriptions.
Levis: 40% off plus free shipping and returns.
Lola Blankets: 55% off sitewide for Black Friday — running 11/26 through 11/30! Additionally, the brand will be offering a “buy one, get one” promotion on Cyber Monday (12/1).
Lululemon: Black Friday drop with prices slashed on tons of items.
Lulus: 20% off everything for Black Friday week.
MAC Cosmetics: 30% off sitewide.
Macy’s: Their Black Friday deals are already available on the site and prices are up to 75% off in many categories.
Madewell: 40% off everything with code LETSGO.
Mango: Up to 50% off on thousands of items.
Mejuri: Up to 30% off orders of $150+.
Meshki: 25-60% off sitewide.
Modcloth: 35% off sitewide.
Monday Swimwear: 35% off sitewide with code BFCM35.
Net-a-Porter: Up to 50% off in their special Black Friday section.
New Balance: Up to 40% off select styles.
Nike: Take 40% off with code BFRIDAY.
Nordstrom: Tons of Black Friday deals already live with prices slashed 60% or more.
Nordstrom Rack: Black Friday finds are on sale now, with prices up to 70% off.
NYX Cosmetics: Up to 40% off sitewide.
Old Navy: Up to 60% off almost everything.
Oribe: 20% off Gold Lust.
Ouai: 25% off sitewide.
Outdoor Voices: 30% off sitewide.
Pacsun: 40% off sitewide and everything ships free, plus buy one get one jeans and pants.
Pat McGrath Labs: 30% off $50+, 35% off $150+, 40% off $250+.
Pink Lily: 50% off sitewide with code bigdeal.
PrettyLittleThing: 50% off everything plus an extra 10% off with code EXTRA10.
Princess Polly: Early Black Friday deals are live now with 25% off sitewide.
R+Co: 30% off sitewide plus free gifts when you spend $85+.
Rebecca Minkoff: 30% off everything and up to 70% off select styles.
Reformation: 25% off everything.
Revolve: Up to 80% off tons of items!
Sephora: Up to 50% off top brands, plus daily deals all week! (See their full deals list with dates here.)
Set Active: 30% off everything this week.
Shopbop: 25% off storewide with code HOLIDAY.
SKIMS: 30% off everything.
Society6: Up to 50% off sitewide.
Soko Glam: Up to 50% off sitewide.
Sol de Janeiro: 25% off sitewide, including bundles.
Spanx: 30% off sitewide.
Splendid: 40% off sitewide with code THANKFUL.
Steve Madden: Use code EARLY for 40% off!
Summer Fridays: 20% off plus free gifts when you spend $75+. Use code CYBER.
Tarte: 30% off everything with code CYBERSZN.
Tatcha: 25% off sitewide plus free gifts with $100 orders. Use code CYBER25.
The Container Store: 30% off everything, or 35% off when you select store pickup.
The North Face: Up to 30% off select styles.
The Outnet: Extra 25% off across the site.
TOMS: 30-65% off everything with code BESTDEAL.
Tory Burch: 30% off orders of $250+.
Tower 28: 28% off sitewide.
Ugg: 30-40% off tons of items.
Ulta: Shop Ulta’s Black Friday Sale — tons of items on sale up to 50% off every day through Cyber Week; see site for full list.
Uniqlo: There will be a host of limited-time offers throughout the week, see site for today’s markdowns!
Urban Outfitters: 40% off your entire purchase for UO Rewards members.
Verb: 30% off sitewide, no exclusions. Use code BF30.
Victoria’s Secret: 40% off everything.
Windsor: 30% off sitewide.
Zara: 40% off select items, Friday only.
We want to know! Did you find this list helpful? Which deals are you most excited about? What are you buying this week (and what did you score)? Tell us everything in the comments section!
If you love Black Friday as much as we do, here are some more posts to help you shop the deals this year:
